Your Gateway to Global Journeys
World Travel Market Africa is the only event where you can simultaneously...
Generate sales leads - Launch new products - Enter new markets - Raise brand awareness - Size up your competition - Conduct market research - Command press attention and Develop and maintain relationships.
Travel isn’t just about crossing borders—it’s about unlocking endless possibilities. It broadens minds, reshapes perspectives, and paves the way to exciting opportunities. Imagine the transformative impact when global journeys converge with Africa’s diverse and vibrant spirit.
Travel connects cultures, reveals hidden treasures, and celebrates the talents that enrich our world. It doesn’t simply unite us; it empowers us to evolve.
WTM Africa embarks on a journey to uncover untapped potential, honor the continent’s rich heritage, and drive sustainable growth for both inbound and outbound tourism. Together, we embrace travel as your gateway to global journeys, transforming every adventure into an opportunity for extraordinary growth.
The Africa Travel Week State of the Industry Report 2025
The Africa Travel Week State of the Industry Report 2025 released at WTM Africa 2025 is prompting Africa’s tourism industry to rethink old models and embrace a more connected, inclusive and tech-forward future.
The report, unveiled during a panel discussion on the final day of WTM Africa, challenged African travel leaders to stop recycling outdated trends and instead critically interrogate how tourism is delivered, marketed and experienced across the continent.